Product launch, pharmaceutical

Custom-tailored and large-scale

The product launch of a leading pharmaceutical company, which took place simultaneously in Frankfurt and Berlin, is a perfect example of our holistic approach, covering conception, organisation and implementation. For the product launch, audience communication took on everything – from the design of the “Save the date” cards to the title of presentations and workshops all the way to participant management, coordination and the organisational arrangements for all locations.

What made this event so special was the use of a whole range of media, the elaborate stage design and a specially created time-travel film. The subsequent follow-up events on a local basis that evolved from the main events were also a success.